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Sales Culture
I recently took a position as director of an inbound sales campaign. My 5 years of experience has been with customer service and no sales. So I was well aware that this would be a challenge from the gate.
Now only 1 week in to my new position and only 4 weeks in to production of the new campaign the client is getting pushy and upset, and we are struggling with our conversion rate.
I need to take this center (in a rural community) which is very service oriented and make them sales people. Can anyone suggest concepts, ideas, best practices, or even good reading? I refuse to fail, but need help.
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