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07-19-2006, 04:40 PM
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Blogging Policy For Customer Service Centers
One of my clients in the manufacturung industry has posed an interesting question to me.......How are companies addressing blogging as an opportunity to build loyalty, address ill-founded rumors, and provide product specific consumer education online? I am talking to as many folks in the industry as possible over the next 48hrs and asking just that question. Does your company have a formal or informal strategy for blog communication? Is that strategy implemented by contact center operations or some other division?
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